Golden Software Blog

Helping you learn more about the latest product information, tips, tricks, techniques, and customer stories so you can visualize data and communicate results with ease.

Tyson Foods using ice cream parlor locations to expand market to India

I read an interesting article recently in The Denver Post about how Tyson Foods, maker of various meat products, is expanding their market into China and India. Since consumers there are more accustomed to buying fresh (i.e. still warm) meat at the local market, Tyson is adding QR codes to their packing to tell consumers where the meat was processed and when it arrived in the store cooler, to give more trust in their product. Because Tyson requires refrigeration for their products, the article mentioned that Tyson is investigating locations in India that have ice cream shops. The cold-storage capacity that these sites offer, which is apparently difficult to find, would make the site a potential expansion site for Tyson.

I thought this was a very interesting idea, and thought that combining these locations with population information would present the clearest picture of good market locations. It turns out there are more ice cream shops in India than I had guessed there would be, but I have created such a map for the southern tip of the country. This contour map created in MapViewer 8 uses colors to show population and points to show ice cream shop locations.

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Visualization of Oklahoma's Induced Earthquakes

As many of us earth and atmospheric scientists already know, seismic activity in Oklahoma has increased dramatically since 2009. This increase in earthquakes seems to be common knowledge. However, I was curious about some of the specific details and statistics surrounding this new phenomenon. According to the Oklahoma Geological Survey, or OGS, the northwest and central part of the state, which has historically had a low rate of seismic activity, has seen seismic activity rates jump by nearly 600% between the years 2009 – 2016 compared to the rate of activity from 2007 and earlier. I recently attended to the 22ndAnnual 3D Seismic Symposium in Denver, CO, where the director of the OGS, Dr. Jeremy Boak, gave a presentation about the seismology of induced, or human caused, earthquakes in Oklahoma and how this new trend was effecting the state.

Earthquake events in Oklahoma from 2009 - present mapped in Surfer color-coded by year.

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Recent Comments
Andrew Dudley
Hi Dr. Boak, Thank you for posting your comments here, they are definitely appreciated. I am no expert in earthquakes, geology, o... Read More
Monday, 28 March 2016 13:25
Andrew Dudley
Hi Peter, Thanks for leaving your comments. I'm not sure if the distribution of the seismic events has a spatial relationship to ... Read More
Monday, 21 March 2016 13:16
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Fun Personal Uses of Golden Software Products for Geo-Nerds

We here at Golden Software are geo-nerds (or geo-geeks, if you prefer). We really are passionate about maps and map-making, both on the job and in our free time. I’m not saying I’m a workaholic, but it’s hard to separate work from home when you love what you do! As such, I was very excited to show my kids the books listed in the 15 Picture Books That Support Children’s Spatial Skills Development article (in case you’re wondering, our favorites were Shrinking Mouse, Big Bug, and You Are (Not) Small).

I also often think of uses for our software in my personal life. One project I have ‘on the books’, so to speak, is mapping out our unfinished basement in Surfer, so we can design a finished product in order to procure a building permit. Another work-in-progress is a MapViewer pin map with locations and attributes for each of the playgrounds that we’ve visited locally. A project I have recently completed is designing a play area for my kids. We live in an HOA neighborhood, so everything outside belongs to the HOA, and we need to get approval to put or build anything out there. Since our patio is too small for a playground and we have some space that’s hidden from the road between our garage and our house, I thought I would get approval to build a sandbox there that we can put a slide in and perhaps add a swing set to later. Here is the result:

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Customer Spotlight: Geoff Bogie Uses MapViewer To Look For Missing Flight

Golden Software customers possess a broad assortment of backgrounds from earth science and engineering to education and politics. This vast background results in a variety of uses for Golden Software’s products. Each customer uses the software in a unique way, and we are pleased to share these stories. This newsletter features Geoff Bogie, of Alice Springs Resources, NT, Australia, who used MapViewer to propose a new search site for missing Malaysian Flight MH370 after finding variables within a seabed area that formulate an anomaly zone.

Saturday March 8, 12:41AM, Kuala Lumpur, Malaysia - Malaysia Airlines flight MH370 departs on schedule for a flight to Beijing. At 1:19 they make contact with air-traffic control. Everything seems normal. That is the last contact they will make. At 2:15 military radar loses track of them, having made a sharp turn to the west instead of following their designed trajectory north, and at 8:11 a final satellite communication puts the plane somewhere due west of Australia on what is now being called the ‘7th Arc’. Thousands upon thousands of square miles of ocean have been searched, but nothing has been found. Theories abound that someone took control of the plane 1 hour into the flight and that the plane was on autopilot when it crashed, but the only thing that is known for sure is that 239 passengers and crew vanished that day.

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3D Ski Maps: Tour the Mountain Virtually Before Your Trip!

3D Ski Maps: Tour the Mountain Virtually Before Your Trip!

Ski season is officially underway! We’ve been getting a lot of snow in Colorado and powder fever is setting in. As a result, the LiDAR Magazine article introducing FATMAP’s interactive 3D Ski Maps caught my attention. When I first moved to Colorado, I spent an entire season learning how to navigate my favorite ski resorts and find the best ski runs for me. The trail maps kept me from getting lost, but they don’t provide much information about terrain. As a result, I occasionally found myself on a run that was beyond my skill level.  My first time skiing a Colorado mountain, I ended up facing a section of steep moguls and riding down them on my backside!  Of course, I can’t even count the number of times I accidentally slowed down just before a flat section of trail when I learned to snowboard. An interactive 3D ski map in my pocket would have saved me lots of bumps, bruises, and frustration.

The new FATMAP Ski app combines high resolution imagery with 3D terrain information to provide more true-to-life trail maps for users. Maps of many US and European ski resorts are available as free downloads, and advanced features such as live location tracking and gradient information can be purchased for each location. While I was exploring the maps in this new app, I began to wonder if I could create a similar map using Surfer and Voxler.

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